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Five top tips

Five top tips to help you manage your online privacy.

1. Be informed

Online behavioural advertising is safe and transparent. Advertisers don’t know who you are because the information that is collected can’t be used to identify you. If you have a few minutes watch our short video that explains how it all works.

2. Look for information on the websites you’re visiting

Each website that offers behavioural advertising should have some useful information about the collection and use of data for this purpose in their privacy policy, whether it is collected by that particular website owner or a third party provider, such as an advertising network.

3. Know that you have a choice

Signatories serving behavioural advertising will also provide you with more information about how to decline behavioural advertising. 

4. Get a bit more familiar with the privacy settings on your computer

These can be found in the ‘options’ menu of your browser. When selecting options relating to cookies, remember, that they often make websites a bit more user-friendly (for example, remembering site preferences and language settings).

The example below shows how privacy settings can be managed in Internet Explorer

privacy at medium

Advanced privacy settings

Follow these links for help in managing your privacy in other browsers:

5. Choose privacy settings to suit your household’s needs

Everybody uses the internet in different ways and for varying purposes. In households where more than one person uses the same computer, we suggest that each user has its own ‘user account’. This allows privacy settings (for example cookie settings or opt out preferences) to be tailored to the needs and requirements of each user.

user accounts