Leading industry players and industry associations in New Zealand have developed these Guidelines to guide participants who offer Third Party Online Behavioural Advertising and promote consumer control and transparency of how data is collected.
The Guidelines are based on international best practice:
- Australia: www.youronlinechoices.com.au
- UK: www.youronlinechoices.com/uk
- US: www.aboutads.info
- Europe: www.youronlinechoices.eu